As an organization grows in its analytic maturity, optimization becomes a more pressing issue. But many groups, having spent their focus on forecasting or predictive analytics, are unsure how to take their first steps in prescriptive analytics. This talk presents a high-level approach for setting up multiple models in an optimization (linear programing) framework including two real world case studies from big finance. The analytic-minded business owner should learn enough to spot opportunity within his or her organization; the enterprising analytics practitioner will be equipped with the tools and steps for implementing their first optimization routine.
